About the social recipe.

A full team behind your brand

The Social Recipe is a social media, branding and creative agency for businesses and personal brands. Our founder, Lauren Hogsette, brings 10 years of experience leading social media, branding and marketing, from growing companies into national brands to creating content for national news networks and household consumer brands. Today, our team of social media specialists plans, films, edits, posts and reports on every account we manage.

What sets us apart

Strategy first

Every plan starts with your goals, your audience and your numbers. Then we build the content around them.

A dedicated team

Strategists, content creators and editors work on your account together, with one point of contact for you.

Done for you

We plan, shoot, edit, write, post and engage, so you can stay focused on running your business.

Built on consumer behavior

Our approach is grounded in the study of why people buy based on what they see, the focus of our founder's Human Ecology and Fashion Retail studies at The Ohio State University.

10 years

Leading social media, branding and marketing

100M+

Views across accounts we have built and managed

3M+

Followers across TikTok, Instagram, Facebook, YouTube, Snapchat, LinkedIn and Pinterest

Lauren with her parents at her college graduation

Meet our founder

Lauren Hogsette, Founder & Creative Director

Lauren grew up in a small-business family, so she knows the late nights, the invisible labor and the pressure of being excellent at your work while also trying to show up online. She studied Human Ecology with a focus in Fashion Retail at The Ohio State University, where she focused on why people make buying decisions based on what they see. Over the past 10 years she has led social media, branding and marketing for growing companies, built accounts with millions of followers, and created content for national news networks and household consumer brands. Today she leads The Social Recipe's team, bringing that same strategy to every client we work with.

You can have the recipe, but the sauce won't taste the same.

The team

Your dedicated team

Behind every account is a hand-picked team of strategists, content creators and editors who learn your brand as well as you do. You'll always have one point of contact, and a whole team doing the work.

TEAM PHOTO

Hannah Hancock

TEAM PHOTO

Riley Zeiter

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Lauren Hogsette, Hannah Hancock and Riley Zeiter of the social recipe around a table with cameras and laptops